SEO report of noiontechnology.com

Redirected to www.axelch.com/

Homepage

www.axelch.com/

Error! The "meta description" is missing, the page has no summary description!


 Tasks

  • Avoid using deprecated HTML tags.

 SEO

URL

Domain : www.axelch.com/

Character length : 15

Title
Homepage
Keywords (meta keywords)
Good! The website does not use “meta keywords”.
Open Graph Protocol

Good! The OG (Open Graph) protocol is set on this website.

title: Homepage
url: http://www.axelch.com

Dublin Core
Dublin Core is not used
Underscores in the URLs
Good! No underscore (_) found in the URLs.
Search engine friendly URLs
Good! The website uses SEO friendly URLs.
Checking the robots.txt file
There is robots.txt file.
https://axelch.com/robots.txt
User-agentDisallowed for the search engines
*
  • /_hcms/preview/
  • /hs/manage-preferences/


 Social

Social Engagement

Linkedin38

Facebook Share0

Facebook Comments0

 Content

Doctype
HTML 5
Encoding
Perfect! The character encoding is set: UTF-8.
Language
We have found the language localisation: ”en”.
Title
Homepage

Character length : 8

Improve! The website address (title) should be between 10 and 70 characters in length.
Text / HTML ratio
Ratio : 8%

Error! The text / HTML code ratio is under 15 percent on this website. This value shows that the website has relatively few text content.
Headings
H1H2H3H4H5H6
825000
Heading structure in the source code
  • <H1> Your Global Lubricating Grease Partner
  • <H2> Across industries and around the world, we work with you to grow your grease business.
  • <H1> Customised Label™
  • <H2> AXEL's Unique Concept
  • <H1> What Challenges Are You Facing?
  • <H1> We Have the Solutions...
  • <H1> What's Your Role?
  • <H3> Product Management
  • <H3> Technical
  • <H3> Sales & Marketing
  • <H3> Purchasing & Logistics
  • <H1> Global and Prestigious Clients
  • <H1> Business Cases
  • <H1> Noion delivers end-user benefits traditionally impossible from a single product.
  • <H3> 
Word cloud
  • grease12
  • product9
  • business7
  • marketing7
  • technical6
  • services6
  • learn5
  • sales5
  • mills5
  • logistics5
  • steel4
  • food4
  • greases4
  • mining4
  • training4
  • marine4
  • genius4
  • premium4
  • view4
  • lubricating4
  • quality3
  • industries3
  • concept3
  • noion3
  • cases3
  • partner3
  • axel3
  • innovation3
  • development3
  • management3
  • purchasing3
  • customised3
  • needs3
  • environment2
  • global2
  • get2
  • knowledge2
  • history2
  • portfolio2
  • lubrisense2
  • blog2
  • guides2
  • around2
  • sell2
  • some2
  • develop2
  • applications2
  • help2
  • provide2
  • challenges2
  • costs2
  • keeping2
  • prestigious2
  • world2
  • water2
  • locations2
  • auto2
  • industry2
  • alassca2
  • hycal2
Keyword matrix
wordtitledescriptionsheading
grease
product
business
marketing
technical
services
Three Word cloud
  • transportation steel mills2
  • noion alassca hycal2
  • forestry pulp paper2
  • marine knowledge blog2
  • our concept customised2
  • about axel history2
404 Page
The website has a 404 error page.
Flash content
Good! The website does not have any flash contents.
Frame
Good! The website does not use iFrame solutions.
Images
We found 11 images on this web page.

Good! Every image has an alternative text attributes set on this website.

 Readability

Flesch–Kincaid Grade Level
7.80
Flesch Reading Ease
45.30
Coleman Liau Index
12.00
Automated Readability Index (ARI)
7.10
Dale–Chall Readability
7.00
SMOG Index
8.80
Spache Readibility
5.00
Number of letters
2964
Number of words
518
Number of sentences
159
Average words per sentences
3
Number of syllables
969
Syllables in words
999
Average syllables in words
1.87
Number of words in first three syllables
152
Percentage of word / syllables
29.34
Words not in Dale-Chall easy-word list
224
Words not in Spache easy-word list
139

 Technologies

Mobile optimization
This website is optimal for mobile devices!
Deprecated HTML elements
Good! No deprecated HTML tags are detected.
Redirection (www / not www)
Good! The web address is accessible only in one version. The version without www is redirected to the version with www.
Deprecated HTML elements
Good! No deprecated HTML tags are detected.
Printability
Suggestion! Unfortunately, no printer-friendly CSS found.
Meta Tag (viewport tag, mobile devices)
Error! The meta tag named viewport is missing.

 Speed test

Server response time
The server response time is fast enough.
Loading time
1,725 ms
Table layout
Good! No nested tables found.
Number of HTTP resources
64
Number of source domains
25
Render blocking resources
The elements below are blocking the “above the fold” rendering.
List of render blocking javascript files
  • https://static.hsstatic.net/.. /jquery-1.11.2.js
  • https://use.fontawesome.com/0d10e70d27.js
  • https://www.axelch.com/.. /sticky_scroll.min.js
  • https://www.axelch.com/.. /TweenMax.min.js?t=1518815463669
  • https://www.axelch.com/.. /ScrollMagic.js?t=1518815463669
  • https://www.axelch.com/.. /animation.gsap.js?t=1518815463669
  • https://www.axelch.com/.. /debug.addIndicators.js?t=1518815463669
List of render blocking css files
  • http://www.axelch.com/.. /combined-css-079895bfc7014abf65bd428fd19...
  • https://use.fontawesome.com/0d10e70d27.css
  • https://use.fontawesome.com/.. /font-awesome-css.min.css

 Speed test – Javascript

Javascript
Good! Just a few javascript files are detected on the website.
  • http://www.axelch.com/hs-fs/hub/515485/hub_generated/template_assets/1467730409699/custom/page/Axel_Redesign_Jul_2016/sticky_scroll.min.js
  • http://www.axelch.com/hubfs/redesign-jul-2016/scrollmagic/TweenMax.min.js?t=1495024329182
  • http://www.axelch.com/hubfs/redesign-jul-2016/scrollmagic/ScrollMagic.js?t=1495024329182
  • http://www.axelch.com/hubfs/redesign-jul-2016/scrollmagic/animation.gsap.js?t=1495024329182
  • http://www.axelch.com/hubfs/redesign-jul-2016/scrollmagic/debug.addIndicators.js?t=1495024329182
  • http://www.axelch.com/hs-fs/hub/515485/hub_generated/template_assets/1466058189463/custom/page/Noion_Technologies_June_2016-theme/Noion_Technologies_June_2016-main.js
File size of all javascript files combined
1.30MB
Javascript minifying
You can save 23.4KB (55% compression) on the analysed URL by minifying the javascript files.

 Speed test – CSS

CSS
Good! Just a few CSS files are used on this website.
  • http://www.axelch.com/_hcms/raw-resource?path=custom/styles/default/hs_default_custom_style.css&portalId=515485
  • http://www.axelch.com/hs-fs/hub/515485/hub_generated/template_assets/1495102632918/custom/page/Axel_Redesign_Jul_2016/style-jul-2016.min.css
  • http://www.axelch.com/hs-fs/hub/515485/hub_generated/template_assets/1489164868019/custom/page/Axel_Redesign_Jul_2016/cta-styles.min.css
File size of all css files combined
163.45KB
CSS minifying
You can save 134B (37% compression) on the analysed URL by minifying the CSS files.

 Speed test – Compression

Uncompressed size of the of the HTML
56.11KB
Gzip compression
Error! By using Gzip you can save 2.7KB (69% compression) on your site.

 Speed test – Browser cache

Number of static resources (image, JS, CSS)
42
Browser cache
The browser cache is not set correctly for all elements.
URLDuration
http://www.axelch.com/.. /combined-css-079895bfc7014abf65bd428fd19...Expiry time is not specified
https://www.axelch.com/.. /sticky_scroll.min.jsExpiry time is not specified
https://www.axelch.com/.. /Noion_Technologies_June_2016-main.jsExpiry time is not specified
http://js.hs-scripts.com/515485.js60 seconds
http://static.hotjar.com/c/hotjar-443001.js?sv=560 seconds
http://js.hs-analytics.net/analytics/1520212200000/515485.js5 minutes
https://js.hscta.net/cta/current.js10 minutes
https://js.hsforms.net/forms/v2.js10 minutes
https://use.typekit.net/vvx6xrd.js10 minutes
http://maps.googleapis.com/.. /js?key=AIzaSyBJkobtnUf9sa-bxLvZKw1FTkXS0...30 minutes
https://static.hsstatic.net/.. /public_common.js60 minutes
https://static.hsstatic.net/.. /jquery-1.11.2.js60 minutes
https://www.google-analytics.com/analytics.js2 hours

 Speed test – Images

File size of all images combined
3.29MB
Image optimisation
You can save 3.7KB (44% compression) by optimising the images below:

 Website security

IP
72.247.178.123
External hidden links
Good! No hidden external links found
Looking for eval()
Good! No eval(bas64_decode()) scripts are found
Checking for XSS vulnerability
No XSS vulnerability found
Email encryption
Good! We have not found any unencrypted email addresses.

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 Icons

Favicon
Good! The website uses favicon.

 Order of Heading elements on mobile by position

  • H1 : Your Global Lubricating Grease Partner, ( 142.390625px from top )
  • H2 : Across industries and around the world, we work with you to grow your grease business., ( 312.390625px from top )
  • H1 : AXEL’s Paper Wins Big… Twice!, ( 516px from top )
  • H2 : “Polypropylene – a Novel Thickener Technology with Many Surprises”, ( 661px from top )
  • H1 : Customised Label™, ( 1230px from top )
  • H2 : AXEL's Unique Concept, ( 1285px from top )

 Typos

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